“Natural Wine Festival A’dam (by Green is Golden) is about wines made without pesticides, herbicides, and with no or very few sulfites and added substances. Wines produced by incredibly skilled farmers aka winemakers, with a story to tell about agriculture that‘s able to regenerate. We aim to share this story while enjoying some amazing wines! The festival is fueled by the power of the ecosystem and regenerates everyone involved.”
Client
Natural Wine Festival A'dam
Deliverables
Visual identity
Web & UX Design
Marketing
The aim was to created an identity in which to narrate this story in a manner distinct from current wine festivals, both in terms of storytelling and visual representation. To achieve this, I developed a strong yet playful graphic identity with bold colors to create a clear recognition of the festival. The distinctive icons serve a vital role in both online and offline marketing, while also acting as helpful guides throughout the festival. The identity establishes a joyful communication style and enhances accessibility for both wine enthusiasts and industry professionals. The website enhances the overall experience, providing a platform for creators to share their stories and infuse the festival with a personal touch.
